Planting the seeds
of financial wisdom
Welcome to a World Where Money Meets Magic
Are you looking for a fun, meaningful way to teach your child about money, mindset, and smart habits?
You’re in the right place! Dayna Gonzales — Licensed Financial Professional, Mom, and Children’s Author — created Penny & the Magical Money Tree to help families like yours plant the seeds of financial confidence early.
Because it’s never too soon to grow financially savvy kids—with a little heart, a little help, and a sprinkle of magic..
Services
Financial Education
Life
Insurance
Non-
Profit Help
Our approach to finances is very holistic and separates us from the majority of the industry. We can honestly say that we do not see our clients as a sale or number.
The financial concepts we share with our clients stand on these four pillars: Short/Long Term Saving, Proper Protection, Debt Management, & Wealth & Estate Planning
Our mission is to educate and empower families living in poverty by connecting them with services and support, while assisting with the cost of youth programs.
Services
Financial
Education
Our approach to finances is very holistic and separates us from the majority of the industry. We can honestly say that we do not see our clients as a sale or number.
Life
Insurance
The financial concepts we share with our clients stand on these four pillars: Short/Long Term Saving, Proper Protection, Debt Management, & Wealth & Estate Planning
Non-
Profit Help
Our mission is to educate and empower families living in poverty by connecting them with services and support, while assisting with the cost of youth programs.
About the Book
Join Penny, a curious young squirrel, on an enchanting journey in "Penny & the Magical Money Tree." Nestled in the vibrant forest of Greenbank, Penny and her friends discover a mystical tree that teaches them the importance of money and financial responsibility. Each leaf on the tree reveals valuable lessons about saving, budgeting, investing, and giving back to their community.
As Penny learns to manage her currency—acorns—she embarks on a quest filled with adventure, friendship, and life-changing insights. From creating her first budget to starting a small business with her pals, Penny realizes that understanding money is not just about wealth; it’s about empowerment and making a positive impact on those around her....
About the Book
Join Penny, a curious young squirrel, on an enchanting journey in "Penny & the Magical Money Tree." Nestled in the vibrant forest of Greenbank, Penny and her friends discover a mystical tree that teaches them the importance of money and financial responsibility. Each leaf on the tree reveals valuable lessons about saving, budgeting, investing, and giving back to their community.
As Penny learns to manage her currency—acorns—she embarks on a quest filled with adventure, friendship, and life-changing insights. From creating her first budget to starting a small business with her pals, Penny realizes that understanding money is not just about wealth; it’s about empowerment and making a positive impact on those around her....
Customer Stories
- Serina Eisenbraun
- Andrea Barron
About Dayna
Dayna Gonzales grew up in central New York, where the cows outnumbered the people, and later moved to South Texas, where the trend continued. Inspired by her Native, Italian, Scottish, and Irish heritage, Dayna has always been driven by a deep sense of purpose and a love for storytelling.
Her journey has been marked by resilience and a commitment to helping others. After enduring domestic violence and financial hardship, she found solace and support from her family, which allowed her to thrive as a single mother in late 2017. Her determination led her to become an active board member of a family crisis center, where she played a key role in fundraising for a full-service shelter.
In 2019, Dayna made headlines as a living liver donor in a successful liver swap that saved two lives and forged lasting connections. Her heart and dedication to service are evident in all she does.
News and Events
FreeWill Estate Planning
Learn more about our new FREE service, Will Prep. July 12th from 8am-12pm at 118 S Main St, Ste B, Pleasanton, Tx - DreamWeaver will host a workshop and a notary will be present. You'll leave with a... ...more
Estate Planning
June 02, 2025•2 min read
Secure Your Family’s Future: A Financial Wellness Webinar for First Responders
As a first responder, you're trained to run toward danger, protect lives, and be a pillar of strength for your community. But who’s looking out for your financial well-being? ...more
Webinars
June 01, 2025•1 min read
Seeds of Freedom: A Webinar Built for Working Families Who Dream Bigger
Let’s be real—navigating finances as a working family can feel like trying to plant a garden in concrete. You want to build something that lasts, something that gives your kids more than you had, ...more
Webinars
June 01, 2025•2 min read
Hitting the Road for Stories, Smiles, and South Texas Sunshine: Join Us on the 2025 Reading Road Trip!
If you’ve ever wanted to meet your favorite indie authors in person, sip on sweet tea while flipping through new reads, or just soak up some small-town charm with fellow book lovers—this is your sign ... ...more
Book Tour
May 31, 2025•2 min read
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